Why Your Company Logo Is So Important


In a world where marketers are falling over themselves to compete for the attention of the consumer, you will need to try and make your business stand out. This can be easier said than done, but you nevertheless have to come up with a unique selling proposition, good brand identity and, most importantly, a logo. Why is this latter element so essential, and what do you need to bear in mind as you design?

6 October 2020